Business Tips
A range of general business tips to help your business.
What Business Networking Groups are there?
Despite the recession, there has been a proliferation of networking groups’ online, offline and both jointly online/offline. It is a notable that in these hard times there needs to be a connection between likeminded individuals looking to support ea...
Remind Your Customers About Your Business, Products and Services
You have probably been doing business with the same customers for quite some time. However, don’t assume that every one of your customers knows fully about your company and its products and services. It is always useful to remind them!
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Referrals…Ask your Customers to Recommend you!
Don't be shy, ask your customers to recommend you. Referrals are good and show other customers that you can be trusted to do a good job.
How to save on the cost of your advertising!
There is one essential truth in publishing. Once a newspaper is published, any unsold advertising space is gone forever. You can use this truth to your advantage by negotiating your rates as close to the deadline as possible. If a magazine is clos...
Proof and Edit, Proof and Edit, Proof and Edit
If you write any copy on your computer, never go through the process of editing it entirely online. If you edit a document online, you will 'nine times out of ten' produce errors. It is important, in my view, to print your copy out for an effective ...
Fed up with Writing your Report
If you get fed up with writing the report, article or press release you are working on, hide it and come back to it fresh the next day. It is better to take this approach rather than staring at the copy with no inspiration at all.
Don't overdo the 'Sale' promotion!
It seems that every five minutes somebody else is launching their latest Sales Event. Closing Down, End of Season, Stock-Clearance, Factory Direct, the list goes on and on. As consumers we are constantly bombarded with these sales announcements so m...
Building Lists!
You have customer lists. Go through them...identify customers you haven’t contacted in years. Set up a mailing list but ensure that you are working with data protection legislation. Then create a hit list. Group customers together and put a plan o...
SMART - Specific, Measurable, Achievable, Realistic and Time
It is all too easy to forget the basics of business. We are all guilty of that. Every so often I remind myself of the popular, sometimes overused acronym called SMART. What I tend to do, is look at what I am doing and assess it by the SMART object...